G-Eazy’s heel turn seemed inevitable. The Bay Area greaser begins his first major rap feud with a PSA disclaimer: “There is Bitchassness rampant everywhere I look, up-down and all around.” The telecast voiced by a devilish impostor goes to show that even the most diplomatic among us can be pushed to their limits. In the the case of G-Eazy becoming red in the face, it was Machine Gun Kelly’s subliminal Tweeting that turned him into an adversary. It started in July when MGK subtweeted about a curious dye job with the words, “holy shit just be yourself homie.” You can take it from there.
On “Bad Boy,” G-Eazy uses every of inch of space at his disposal to put himself over (MGK). Within the body of the song, G-Eazy documents a dysfunctional relationship that goes beyond the pettyness of MGK’s Twitter subliminal. G-Eazy invokes a “night in Finland” where both men allegedly come to terms. According to G-Eazy, MGK nearly broke out in tears with facts laid out on the table. Then he never heard from him again.